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Site Build it Review
Ken Evoy's
Site
Build It Product Review
by Titus Hoskins
Building a successful website is a major obstacle for anyone wishing to
earn a part or full-time income from the Internet. Ken Evoy's
comprehensive SBI system tackles this problem and presents a
step-by-step solution for anyone wishing to build a web business.
This product review takes a critical look at SBI and presents a valid
evaluation of this well-known site building program. This is part one of
the review where we use SBI to build an actual site. Part two of this
review will come months later when we examine how well this SBI site has
done.
Reviewer
First, you should know this review is coming not from a newbie but from
an online professional who is making a full time living from the web. I
approached SBI from this angle, there was nothing in the whole site
building process that was new to me. However, I wanted to take a closer
look at the SBI system so I purchased it to build my next site. There is
no substitute for first hand experience in evaluating a product. Here
are my findings and comments on SBI.
Site Build It was founded by Ken Evoy, a Canadian doctor who formerly
practiced and taught emergency medicine at McGill University located in
Montreal, Canada. Montreal is still the home base for all SBI and
SiteSell operations.
Ken Evoy's SBI is more than just a site building system, it's a complete
Internet marketing business rolled into one neat (if over stuffed)
package. It gives you all the tools and knowledge you need to start and
run your own web business.
I mentioned over-stuffed because the first impression is one of total
overwhelmment. I have been in web marketing for over 5 or 6 years and
the amount of information/resources here were overwhelming for me; can't
imagine what it would be like for someone starting from scratch.
<
Learn more about Site Build It here
>
Thank Goodness for Videos!
All this information and presentation of the step-by-step instructions,
I believe would be a minor hindrance if not for the videos. Listening
and viewing the instructions from videos in the 10 Day process of
building a website makes it much easier to understand. Granted, I did
all the steps in a few days since all the material was very familiar
ground. This system is meant to be taken slow, (Tortoise It!) and
gradually absorbed as you work through each well-defined step.
But if you use the videos for instructions, pick the female voice -- I
found the male voice had a somewhat irritating accent and it was hard to
pick out some of the words. I am very tolerant of accents as I come from
a remote part of the globe where we are often teased for having funny
sounding accents!
SBI not only gives you the tools to build a website but also gives you a
sound education in how the whole Internet marketing process works from
the ground up. It starts you off on the right foundation and gives you
all the tools and knowledge you need to build a web business. It helps
you discover your niche or site concept if you don't have one before you
start building your site or rather web business. It's this emphasis on
creating a web business rather than just building a website which
separates SBI from all the other cheaper web hosts out there!
It uses a C-T-P-M (Content-Traffic-PreSell-Monetize) model which will be
familiar to any successful online marketer. Most already have some
version of this format on their content sites: basically you start with
providing valuable 'in-demand' quality content which brings in targeted
traffic/visitors to your site. Next you have to pre-sell to these
visitors in ordet to get that all important click which will monetize
your site or content. This click could be to an affiliate product,
Google Adsense, or even your own product.
I found several of SBI's tools to be very effective, mainly the
BrainStorm It keyword research software tool. BrainStorm It will help
you find the right keywords for your site or online business; these
keywords are the building blocks that you must get right or it's game
over before you even start.
I normally use Brad Callen's excellent 'Keyword Elite' software to find
my keywords but BrainStorm It is comparative and just as good.
BrainStorm It has to be a major plus if you're trying to build a
successful website. It will quickly give you your Master Keyword list
that will be the foundation of your web business.
<
Learn more about Site Build It here
>
Actual Site Building
You have several ways to build your actual site in SBI -- you can use
the Templates and customize your header, nav buttons, background and
footer. SBI even gives you online graphical tools to customize your
graphics and images. These are fairly straight-forward and easy to use
even for someone with no online experience.
If you're a professional web designer or simply know what you're doing,
you can upload your own site's html files and skip the online site
builder altogether.
Unlike many web hosts and site building programs, SBI doesn't stop after
you have designed your site. Included in your purchase price are what
makes SBI somewhat unique, you get the tools and marketing resources to
actually build your newly created site into a profitable online
business!
You get SEO help: your site is submitted to all the major search
engines, you get a Sitemap for Google and Yahoo, you get a Blog/RSS feed
to attract visitors, you get a contact/list building system or ezine,
you get visitor analysis tools to help you improve your site.
SBI also places an important emphasis on monetizing your site. After you
have built a ongoing site, it helps you with ways to monetize your
traffic or site. After all your main objective is not only to build a
successful site but to build a successful web business.
Please, don't get the wrong picture, SBI is not perfect. It is not for
everyone, it may be too structured and formatted for seasoned site
builders. Too limiting in its design, I couldn't help but notice that I
myself have many different site design models/layouts that work and
operate perfectly well outside of the SBI's model.
SBI instructions and resources may be too overwhelming and confusing for
a complete novice. Some may even come away scratching their heads and
wondering what all this online stuff is about. I believe the videos help
in solving this problem but a more streamlined presentation would prove
to be more helpful for the complete beginner.
The main problem is that SBI over delivers with a whole gamut of
resources and information that a beginner may find it hard to absorb all
the information and get turned off in the process. However, even the
complete novice, if they take the instructions slowly and work at their
own pace, will be greatly rewarded with one of the best online web
marketing educations available anywhere.
Online Community
Perhaps, in my opinion, what makes SBI worth the price of admission is
the online forum community. Ken Evoy has gathered and nurtured a whole
army of like-minded webmasters and online marketers with his
'Pay-it-Forward' attitude that has resulted in one of the best online
communities on the web.
A wealth of online helpful information and people just ready to guide
you whether you're a complete newbie or a seasoned pro. The true
strength and power of SBI can be found in this ever increasing community
of like-minded webmasters and marketers.
Moreover, along with all the tools and resources, it is this online
community that truly turns Ken Evoy's comprehensive SBI website building
system into 'Ecommerce for the rest of us.'
<
Learn more about Site Build It here
>
About the Author:
The author is a full-time online marketer who has numerous niche
websites, including two sites on Internet Marketing. For the latest and
most effective web marketing tools try:
Internet Marketing Tools If
you're trying to start a web business and don't know where to begin, why
not try these excellent free training manuals and videos:
Free
Marketing Courses
Copyright © 2007 Titus Hoskins.
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